Q Research is powerful.
It's also $3,259–$9,777/year, desktop-only, and requires IT clearance.
Q Research is a mature MR analytics platform with deep functionality — scripting, advanced significance methods, PowerPoint output. If your organisation has the budget and IT clearance: use Q.
If you don't: Krosstabs covers the core DP workflow for $69/month, in a browser, in seconds. No install. No procurement. No data upload.
No auto-renewal. No 90-day cancellation notice. No per-seat fees.
Feature by feature
| Krosstabs | Q Research | |
|---|---|---|
| Price | $69–$149/month | ~$3,259–$9,777/year |
| Installation | None (browser) | Desktop install required |
| Data upload | Never | Local + cloud options |
| DPA required | No | Depends on deployment |
| MR banner tables | Yes | Yes (more advanced) |
| Significance testing | Yes (z/t, 3 corrections) | Yes (more methods) |
| Rim weighting | Yes | Yes |
| Open-end coding | Yes (AI, in-browser) | Limited |
| Segmentation | Yes (k-means, Ward) | Yes (more methods) |
| Scripting / custom code | No (intentional) | Yes (R integration) |
| SPSS .sav import | Coming soon | Yes |
| PowerPoint export | Coming soon | Yes |
The honest bottom line
Q Research does more. Krosstabs does enough — and eliminates the procurement, installation, and data governance friction that blocks most researchers from using Q in the first place.
If you're a freelance analyst, an agency running client projects, or an insight team that needs results today rather than after a 6-week IT approval process: Krosstabs was built for you.
If you're running complex experimental designs, need R integration, or are generating full PowerPoint decks directly from your analysis: Q Research is the better tool and we'll say so directly.
What Krosstabs covers
- Banner tables with significance testing
- Rim weighting (raking / iterative proportional fitting)
- AI open-end coding (in-browser, no data upload)
- Respondent segmentation (k-means + Ward hierarchical)
- Key driver analysis (importance-performance)
- TURF analysis (claim portfolio optimisation)
- Excel export in MR format (merged headers, sig letters in-cell)
- R scripting or custom code integration
- PowerPoint export (coming soon)
- SPSS .sav import (coming soon)
- Survey authoring or questionnaire programming
- Real-time dashboards
- Multi-user collaboration
We're honest about scope. If you need Q Research's full scripting environment, Krosstabs isn't a replacement. If you need the analysis pipeline without the procurement overhead, it is.
Try the analysis. Right now.
Load a sample dataset and run a banner table with significance testing. No account. No install. Decide after you've seen the output.